Meta ads consultant & campaign manager
Ads that sell. Period.
I'm Dario Fasolo. For 13 years I've planned, launched and scaled paid campaigns on Facebook, Instagram and TikTok — over $4M in ad spend managed for 700+ businesses worldwide. I treat your budget like it's my own money, and I always explain the why behind every move.
Services
Three ways I make your ads work harder
From a single second opinion to never thinking about Ads Manager again — pick the level of help that fits. Meta first; TikTok as a second channel when it makes sense.
Strategy & Audit Call
Do it yourself, with directionOne recorded 1-on-1 session. We open your ad account together and I show you exactly what's working, what's burning money — and what to fix first.
- Live review of campaigns, targeting & creatives
- A clear, prioritised action plan
- Recording is yours to keep forever
Full Campaign Management
Done for youHand me the keys. I run your Meta campaigns end-to-end — structure, audiences, creative testing, daily optimisation — while you run your business.
- Campaign build & restructuring
- Continuous optimisation & A/B testing
- Plain-language monthly reporting
Audit Call Package
Do it yourself, with me in your cornerA series of recorded sessions over time. You implement, I review — we course-correct together until your numbers move. A Meta ads coach on call.
- Multiple recorded strategy sessions
- Your changes reviewed between calls
- Accountability — the plan actually gets executed
Client reviews
Want to know how I work? Ask them.
The fastest way to understand who I am and how I work isn't this website — it's what 700+ clients wrote after working with me.
"I've paid for many Facebook courses with so-called 'experts' — none of them taught me anywhere near as much as I learnt with Dario."
Verified client — United Kingdom
"Dario knows his stuff when it comes to Meta ads. Lots of insightful information and an explanation of why he recommends certain things — rather than just being told what to do."
"Absolutely brilliant. He understands immediately your business needs, thinks fast and with quality, and provides tailored solutions to your specific use case."
"He redirected my campaign strategy after understanding my goals — and pinpointed how to achieve a lower CPM. Very generous with his time."
"Only one word can describe Dario: UNBELIEVABLE! He really cares about his clients and he really knows his stuff."
"Don't hesitate, just book with Dario! I've studied Facebook ad strategy for hours and hours this past year — and then came one single session…"
"Dario knows his stuff when it comes to Meta ads. Lots of insightful information and an explanation of why he recommends certain things — rather than just being told what to do."
"Absolutely brilliant. He understands immediately your business needs, thinks fast and with quality, and provides tailored solutions to your specific use case."
"He redirected my campaign strategy after understanding my goals — and pinpointed how to achieve a lower CPM. Very generous with his time."
"Only one word can describe Dario: UNBELIEVABLE! He really cares about his clients and he really knows his stuff."
"Don't hesitate, just book with Dario! I've studied Facebook ad strategy for hours and hours this past year — and then came one single session…"
"Highly recommended by my business mentor. He quickly assessed what needed to be done and carried it out very efficiently. A calm, reassuring manner — very easy to work with."
"A wealth of information — and he shared it without holding anything back. I would recommend him to anyone."
"I couldn't be more impressed with his professionalism and expertise."
"Dario provided a pretty detailed audit!"
"Highly recommended by my business mentor. He quickly assessed what needed to be done and carried it out very efficiently. A calm, reassuring manner — very easy to work with."
"A wealth of information — and he shared it without holding anything back. I would recommend him to anyone."
"I couldn't be more impressed with his professionalism and expertise."
"Dario provided a pretty detailed audit!"
…and hundreds more where these came from. Hover to pause and read.
About — Italian heart · Caribbean office
I’ve fixed your ad problem before. 716 times.
I started running paid campaigns 13 years ago in Italy. Since then I've worked with more than 700 businesses — local services, e-commerce, lead generation, coaches, authors — across the US, UK, Europe, Australia and the Middle East, in English and Italian.
My approach is closer to a trader's than a marketer's: every campaign is a position, every metric is a signal, and budget only scales when the data earns it. No vanity metrics, no jargon, no excuses — just a clear read on what's making you money and what isn't.
These days I live between Italy, Malta and Playa del Carmen on the Mexican Caribbean — running it all from wherever I am. Different time zones, same obsession: your cost per result, going down.
- Channels
- Meta (FB & IG) · TikTok
- Managed spend
- $4,000,000+
- Experience
- 13 years
- Languages
- English · Italian
How it works
From first message to first result
Tell me about your business
What you sell, who buys it, and what your ads are doing today. One short message is enough — I usually reply within the hour.
We look at your account together
Screen share, real numbers. I show you what's working, what's wasting budget, and exactly what I'd change first — and why.
You choose the gear
Run the plan yourself with my notes and the call recording — or hand me the keys and I'll manage the campaigns for you.
Questions, answered
Everything people ask before booking
How does the strategy call actually work?
We agree on a time that works across time zones, then meet on a video call. You share your screen, we open your Ads Manager together, and I walk you through what's working, what's wasting budget, and exactly what I'd change first — with the reasoning behind every recommendation. The call is recorded and the recording is yours.
I'm new to Meta ads — is this still for me?
Yes — some of my best reviews are from beginners. If you're starting from zero, we use the call to build your foundation properly: account structure, pixel and tracking, first campaigns — so you skip the expensive trial-and-error phase entirely.
What kind of businesses do you work with?
In 13 years I've worked with 700+ businesses: local services, e-commerce, lead generation, coaches and consultants, authors, events and more — across the US, UK, Europe, Australia, the Middle East and beyond. I work in English and Italian, in any time zone.
What do I need to prepare before we talk?
Almost nothing: access to your ad account, a rough idea of your goals, and a good internet connection for screen sharing. If you're not running ads yet, just bring your business — we'll plan from there.
Do you also run TikTok ads?
Yes — Meta (Facebook & Instagram) is my core focus, and TikTok works well as a second channel for the right audience and product. We can evaluate together whether it makes sense for you.
How fast do you reply?
My average response time is about one hour during working hours. If I can help, I'll tell you exactly how — and if I can't, I'll tell you that too.
Your next ad should pay for itself.
Tell me about your business and your goals — I usually reply within the hour. If I can help, I'll tell you exactly how. If I can't, I'll tell you that too.
